Get Zen with Social Media

Each time I meet a new client, it doesn’t take long before the conversation turns to social media. What is it? How does it work? So I’m excited about a new book by Shama Kabani “The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue” that breaks down the benefits of social media for small businesses. She discusses everything from the usual suspects of Twitter, Facebook and LinkedIn to understanding the...